Value-Based Selling & ROI Communication
A five-module course on selling results, not features
What you'll learn
Description
Buyers, especially finance teams, do not buy features. They buy results they can measure. This course teaches you to sell on value: find what matters to the buyer, put a figure on it, and present it in terms a finance leader will trust.
Across five modules you will turn features into buyer value, quantify the cost of doing nothing, build a clear ROI case and communicate it with confidence. Every module uses the same practical example, a distribution company with 40 vehicles considering route-planning software, so you can then adapt the method to your own products and buyers.
5 sections • 5 lessons • 5 quizzes • 1h 30min total length
Already have an account? Log in to enroll.
This course includes:
- 5 on-demand lessons
- 5 quizzes to test your knowledge
- 1h 30min of content
- Full lifetime access
- Access on mobile & desktop
- Certificate of completion
Related Courses
Free
⏱ 2h 10min
Discovery Calls & Effective Questioning
A discovery call is where a sale is won or quietly lost.
Free
⏱ 1h 30min
Fundamentals Of Customer Care
A practical course designed to help professionals deliver exceptional customer experiences through empathy, prompt…
Free
⏱ 54 min
Customer Success
If you want to turn customer feedback into actionable strategies that drive growth, this…
